WhatsApp Launches Powerful AI Features for Businesses

Abdullah Mustapha

December 27, 2024

WhatsApp, owned by Meta, has had an exciting year of updates. It has introduced many new features to improve the app and user experience. Recently, it gained attention with ChatGPT integration. Now, WhatsApp is rolling out AI-powered tools for business accounts. Here’s what you need to know.

AI Messaging Comes to WhatsApp Business

As reported by WaBetaInfo, WhatsApp’s latest iOS beta (version 10/24/25/84) brings two major features for businesses. These updates include AI-powered messaging and a tool to connect apps to AI platforms. These features, already available on Android, are now being tested on iOS.

Businesses can use the new tool to connect their apps with AI by scanning a QR code. Once connected, the AI can respond to customer messages. It can provide product details, suggest items, or share important information like prices and stock levels.

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This technology is especially useful outside business hours. Businesses can use AI to keep customers engaged and provide quick responses anytime.

Clear Communication with Customers

WhatsApp ensures customers know when they’re talking to AI. Transparency is a priority. If needed, businesses can take over conversations from the AI at any time. This keeps the communication smooth and reliable.

Meta is also asking businesses for feedback to improve the system. These updates will evolve based on how businesses use them.

A New Era for Business Interaction

With AI tools, WhatsApp Business can transform customer service. Businesses can offer faster and more personalized responses. They can also stay connected with customers 24/7.

So, do you think AI will change how businesses and customers interact? Share your thoughts below!

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Source/VIA :

Shiftdelete

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