The DOJ and Google antitrust saga continues, and while the hearings are deliberating on what will happen to the internet giant, many companies are now expressing their interest in buying Chrome, with one of the latest ones being Yahoo.
The company has seen its hay day back in the late 1990s to the early to mid-2000s when it still competed aggressively with Google in the search engine space.
However, Yahoo was not able to grow as much as Google, but should Chrome be floated for sale, it is putting in its bid to get one of the top internet platforms in the world.
Yahoo Chrome? Search Company Wants to Buy It
The Verge reported that Yahoo Search General Manager, Brian Provost, recently testified in the hearing of the DOJ vs. Google antitrust case, and here, he revealed that the company is interested in acquiring Chrome should it be available in the market.
According to Provost, this would help the company accelerate its plans to leverage a web browser to the public as it plays a significant role in the search experience.
Provost said that around 60% of search queries are done on the web browser, and Yahoo no longer has one to offer to the public. Despite this, the company has been internally developing its web browser after many years in the industry, but it would still take it a long time before it gets to launch it.
With this, acquiring Chrome would put them on a faster track to offering a new search experience to the public, calling Google’s web browser the “most important strategic player on the web.”
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Google vs. Yahoo: The Early Internet Rivalry
Google and Yahoo are best known for being two of the earliest and most prolific search engines in the world, dominating the world as the internet began to take form and be more available to users.
While there were arguments about which is better, Yahoo merely maintained its search engine and email service for many years, but Google went on expand to other areas in the tech world.
Google’s DOJ Antitrust Fiasco
The Google antitrust case’s main focus, as far as the Department of Justice is considered, is to address the company’s search and advertisement monopoly, which has taken over the internet for many years.
One of the suggestions of the prosecution is the breakup of Google, which begins with selling off Chrome for another company to own, manage, and operate.
It is known that last year’s ruling on this antitrust case against Google ended with the company being branded as a monopoly and failing to defend itself. Now, the case is still being heard, but it is already at its remedy phase, and this focuses on which actions to take in order to topple Google’s monopoly moving forward.
It was reported that Google will try to prevent any breakups from happening within the company as it vies to keep its products and technology by proposing alternative solutions.
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